Digitalizacija javnog sektora – interdisciplinarni pogled na trendove i ishode

Nenad Vretenar, PhD, associate professor, University of Rijeka, Faculty of Economics and Business;  Ana Poščić, PhD, associate professor, PRAVRI; Jana Špirková PhD, associate professor, Matej Bel University, Faculty of Economics, Slovakia;  Maja Gligora Marković, post-doctoral assistant researcher, University of Rijeka, Faculty of Medicine; Antonija Srok, mag. math., doctoral student and teaching assistant, University of Rijeka, Faculty of Economics and Business; Ivan Prudky, mag. oec., doctoral student and teaching assistant, University of Rijeka, Faculty of Economics and Business; Tomislav Geršić, mag. oec., a PhD student at the University of Rijeka, Faculty of Economics and Busine

2023-2025

EN: Digital transformation has brought a new generation of technologies to the service of individuals, businesses and public institutions. Using digital solutions that put people at the centre opens up new opportunities for both the private and public sectors by implementing reliable technological solutions, bridging the digital divide and facilitating global connectivity, thereby promoting progress and development. By developing sustainable economies, deepening the knowledge economy, optimizing healthcare and harmonizing regulatory frameworks, digital technologies are helping to build a better world in a variety of contexts. The adoption of new digital technologies undoubtedly holds great potential for economic growth. The 103/169 Sustainable Development Goals (SDGs) (United Nations, 2015) make it clear that digital technologies can have a significant impact. The implementation and use of digital technologies can help accelerate progress towards the SDG targets and play a critical role in achieving a more developed, sustainable world.

Digital transformation does not only mean the introduction of new technologies but also their active use by users. The directives imposed by the European Union, the EU Digital Development Strategy, doing business in the cloud, IoT and Big Data are just some of the fundamental factors that need to be followed if we want to compete in the global market, reduce the cost of doing business and maximize the availability of services to users. While public institutions face the challenge of meeting the demands of accelerated digitalization and constant change, public sector employees must simultaneously educate themselves and provide a readily available service to users.
Therefore, the main objective of this project is to investigate the effectiveness of implementing new technologies in the Croatian public sector and to determine to what extent they are out of step with the surrounding countries. Different segments of the public sector, such as health and education institutions and local governments, will be the object of analysis in this research. The digital services they use to improve the transparency of their business and comply with European regulations will be analyzed. The research team will examine the extent to which the leading structures of public institutions in Croatia are aware of the importance of digitization and digital transformation at all levels and will uncover both organizational and legal issues that institutions face in adopting the new way of doing business.

HR: Digitalnom transformacijom nova generacija tehnologija stavljena je u službu pojedinca, poduzeća i javnih tijela. Korištenjem digitalnih rješenja u kojima je ljudska komponenta na prvome mjestu otvaraju se nove mogućnosti kako za privatni sektor, tako i za onaj javni kroz implementaciju pouzdanih tehnoloških rješenja, razvoj održivog gospodarstva, razvoj ekonomije znanja, optimizacije zdravstvenog sustava i usuglašavanja pravnog okvira. Stoga, implementacija novih digitalnih tehnologija predstavlja velik potencijal za ekonomski rast. Usvajanje novih digitalnih tehnologija nedvojbeno ima veliki potencijal za gospodarski rast. 103/169 ciljeva održivog razvoja (SDGs) (Ujedinjeni narodi, 2015.) jasno pokazuju da digitalne tehnologije mogu imati značajan utjecaj. Provedba i korištenje digitalnih tehnologija može pomoći ubrzati napredak prema ciljevima SDG-a i igrati ključnu ulogu u postizanju razvijenijeg, održivijeg svijeta.

Međutim, digitalna tranzicija ne podrazumijeva isključivo implementaciju novih tehnologija već i njihovo aktivno korištenje od strane korisnika. Direktive koje nameće Europska unija, strategija digitalnog razvoja EU, poslovanje u oblaku, IoT te Big Data predstavljaju  samo neke od temeljnih odrednica koje je potrebno slijediti  želimo li biti konkurentni na globalnom tržištu, reducirati troškove poslovanja te maksimizirati dostupnost usluga korisnicima. Javne se institucije suočavaju s izazovom koje nameću zahtjevi za ubrzanom digitalizacijom i konstantnim promjenama te s druge strane ljudskim resursima koji educirani i spremni trebaju ući u moderni proces rada, a istovremeno korisnicima pružiti brzo dostupnu uslugu. Stoga je glavni cilj ovog projekta istražiti učinkovitost uvođenja novih tehnologija u hrvatski javni sektor te utvrditi u kojoj mjeri one odskaču od zemalja u okruženju. Predmet analize u ovom istraživanju bit će različiti segmenti javnog sektora, poput zdravstvenih i obrazovnih institucija te lokalne samouprave. Analizirat će se digitalne usluge koje koriste za poboljšanje transparentnosti poslovanja i usklađivanje s europskom regulativom. Istraživački tim ispitat će koliko su vodeće strukture javnih institucija u Hrvatskoj svjesne važnosti digitalizacije i digitalne transformacije na svim razinama te će otkriti organizacijske i pravne probleme s kojima se institucije susreću pri prihvaćanju novog načina poslovanja.

EN:  digitalization, digital security, public sector, efficient public management, business models

HR: digitalizacija, digitalna sigurnost, javni sektor, učinkovita javna uprava, poslovni modeli